George Pierce dashes to Deschutes Dash victory

The Deschutes Dash Multi Sports Festival in beautiful Bend, Oregon has seen its share of elite athletes, ballistic bikes and fancy footwear. But on Saturday, July 15, the 14th Annual event officially got its first look at George Pierce and his revolutionary orange T1 shoes.

Pierce, the former world-champion duathlete pounded the pavement and pedaled his way to a Gold Medal in the Sprint Duathlon.

The race started with a picturesque 5K loop along the Deschutes River through Farewell Bend Park, which featured a 200-foot elevation gain. Then the athletes rode up Century Drive past the Seventh Mountain Resort and back again. The course concluded with a repeat of the opening run. Despite the warming temperatures, Pierce put the competition away by running the second leg 40 seconds faster than the first.

“Climbing the hill from the river to the Athletic Club was pretty brutal,” said Pierce. “But it definitely felt good to be back on top of the podium again. It’s a great step toward the World Championships in Denmark next year.”

Pierce’s not-so-secret weapon is his revolutionary T1 shoes that he invented specifically for races like the Dash.

“With two transition areas, precious seconds – even minutes – can be lost trying to get in and out of your running shoes,” says Pierce. “Since the T1s have no tongues or laces to adjust, I get the perfect fit in an instant and I’m on my way, that much closer to the finish line.”

Maybe that’s why they call it “The Deschutes Dash,” and not “The Deschutes Dash and Rest and Dash and Rest. To see the amazing Pierce Footwear T1 Transition shoe for yourself, click www.piercefootwear.com.